Business communication Soft skills PPT

What is communication? After all, the importance of business communication is what normally comes to mind first when we consider soft skill definitions. A list of soft skills includes more than communication, but good communication skills are typically connected to all areas of soft skills training, such as providing good customer service.

A definition of communication will include these attributes:

  • It is a process that is continuous in time
  • It is interactive between people
  • Its purpose is to transmit facts, thoughts, ideas, interpretations, desires and emotions

That seems simple enough - giving and receiving of information. It is critical - information is the "life-blood" in organizations. It is anything but simple. The successful flow of information is like a perpetual challenge in most organizations, whether large or small.
In recent leadership surveys, the number one leadership challenge cited by participants was developing management and people skills in technically-oriented people. Although many professionals know what needs to be done and how to get the technical job done, many have difficulty communicating this to others and motivating employees in order to achieve the best results.

As our model illustrates, many things can create communication "gaps."

Effective interpersonal communication involves a lot more than just the words we use. When we are face-to-face, nonverbal communication is the source of much of the information transmitted. In different types of communication, such as in customer service call centers, the non-verbal gives way to more importance in verbal communication - how we compose our words. That is even more critical in written communication, including email.

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Q&A

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