Why is business communication skills important?

Learning Objectives

  1. Recognize the importance of communication in gaining a better understanding of yourself and others.
  2. Explain how communication skills help you solve problems, learn new things, and build your career.

Communication is key to your success—in relationships, in the workplace, as a citizen of your country, and across your lifetime. Your ability to communicate comes from experience, and experience can be an effective teacher, but this text and the related business communication course will offer you a wealth of experiences gathered from professional speakers across their lifetimes. You can learn from the lessons they’ve learned and be a more effective communicator right out of the gate.

Business communication can be thought of as a problem solving activity in which individuals may address the following questions:

  • What is the situation?
  • What are some possible communication strategies?
  • What is the best course of action?
  • What is the best way to design the chosen message?
  • What is the best way to deliver the message?

In this book, we will examine this problem solving process and help you learn to apply it in the kinds of situations you are likely to encounter over the course of your career.

Communication Influences Your Thinking about Yourself and Others

We all share a fundamental drive to communicate. Communication can be defined as the process of understanding and sharing meaning. You share meaning in what you say and how you say it, both in oral and written forms. If you could not communicate, what would life be like? A series of never-ending frustrations? Not being able to ask for what you need or even to understand the needs of others?

Being unable to communicate might even mean losing a part of yourself, for you communicate your self-conceptWhat we perceive ourselves to be.—your sense of self and awareness of who you are—in many ways. Do you like to write? Do you find it easy to make a phone call to a stranger or to speak to a room full of people? Perhaps someone told you that you don’t speak clearly or your grammar needs improvement. Does that make you more or less likely to want to communicate? For some, it may be a positive challenge, while for others it may be discouraging. But in all cases, your ability to communicate is central to your self-concept.

Take a look at your clothes. What are the brands you are wearing? What do you think they say about you? Do you feel that certain styles of shoes, jewelry, tattoos, music, or even automobiles express who you are? Part of your self-concept may be that you express yourself through texting, or through writing longer documents like essays and research papers, or through the way you speak.


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Q&A

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Reasons as to why communication skills are important for business? | Yahoo Answers

Why do you think it is so essential to have good communication and people skills in a working industry?
bcz communication is what you do at every level in a business - with your employees and with your customers. lacking good solid skills will hinder the progress of the business (your employees will be unclear as to what should be done and why, your customers will not feel valued)
What if one lacked communication skills, how would that affect their career? What could they do to improve??
lacking it is tough to overcome but it can be done (w/o work it tends to stifle a career). impro…


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