International Business Communication articles

Learn the benefits of global business communication.Learn the benefits of global business communication.

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Whether or not you realize it, almost all business takes place at the global level now. Even the items for sale at your local businesses may have been made, sourced, or shipped from another part of the country, or another country entirely. With this new global economy comes the requirement for and the benefits of global communication in the business world.

Wider Market

One benefit of global business communication is the ability to do business with other countries and areas. Your product is no longer constrained to geographic regions or countries that speak the same language as you. With the trend towards global business communication, a person in Australia can purchase your product as easily as a person down the street. Because of this, your sales will increase and your business will generate more revenue-and isn’t that the idea anyway?

Cheaper Labor and Material

Another benefit to global business communication is the ability to search other countries for cheaper rates on labor, raw materials, or finished goods. Because of this you can locate developing countries that may offer a similar product or service at a more competitive price than businesses in your region. A computer programmer in India, for example, may write the software you need less expensively than a programmer in Silicon Valley, California. These savings increase your bottom line.

Related Reading: Culture in Business Communication

New Product Lines

In addition to these benefits, global business communication allows you to purchase and resell previously unavailable products. For example, you might be able to find bamboo flooring, which is generated cheaply in China, ship it overseas, and sell it at a premium price. This is due to global business communications made possible thanks to the Internet, opening of trade barriers, and fewer language impediments .

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Book (International Association of Business Communicators)


What are the challenges in international business?

Read your text books for the proper test questions.  My experience shows the following things to be the biggest challenges:
1. Cost
2. Control
3. Risk
4. Time
5. Cultural awareness and your ability to over come your own organization's cultural willingness to work with overseas customers/partners
I hope that helps.  Good luck on your efforts.

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